It's a beautiful piece of advertising that celebrates diversity, peace and commonality among the many people of the United States.
And that pissed off a lot of assholes.
From a New Times article by Stuart Elliott:
In attacking the Coca-Cola commercial, some commenters appropriated a hashtag that Coca-Cola used to designate its spot, #AmericaIsBeautiful, while others used the hashtag #BoycottCoke or coined hashtags that referred to Coke with obscenities. “This ad makes me NEVER want to drink Coke again,” said a participant in the Ace Metrix Super Bowl ad report.
Also unhappy was Allen West, a former Tea Party congressman, who psoted on his blog comments that included this: “If we cannot be proud enough as a country to sing ‘America the Beautiful’ in English in a commercial during the Super Bowl, by a company as American as they come — doggone we are on the road to perdition. This was a truly disturbing commercial for me, what say you?”
Todd Starnes, a Fox News commentator, posted on his Twitter feed remarks like “Coca-Cola is the official soft drink of illegals crossing the border” and “Couldn’t make out that song they were singing. I only speak English.” And Glenn Beck, on his radio show Monday, denounced the commercial by rewriting a vintage brand slogan: “‘Hey, have a Coke and we’ll divide you.’”
The complainers sound like a bunch of ignoramuses willfully missing the point.
It wasn't bad enough that Lululemon's founder blamed the company's too-sheer yoga pants on "women's rubbing thighs," a Lululemon store in Bethesda, Maryland, celebrated the holiday season with a window that says:
Cups of Chai Apple Pie Rubbing Thighs?
The Internet called them out on it and Lululemon has since taken down the offending window advertising.
On the most recent cover of the AARP (formerly the American Association of Retired Persons) magazine you'll find my new idol, long distance swimmer and defier of age stereotypes, Diana Nyad.
Can we stop for a moment and think about what she did?
The fact that she even once attempted to swim the 100+ miles between Cuba and Havana is remarkable.
Her first attempt was in 1978, at the age of 28. She didn't make it. So she tried it again. About 30 years later at the age of 60. SIXTY!
Unfortunately, she again didn't make it. Because of jellyfish stings and asthma, she had to stop after swimming "only" 25 miles. She went home. Continued to train. And tried again. And again.
On her fourth try she swam 100+ miles and was about 10 miles from shore when those damn jellyfish got the best of her. She came so close. But close only counts in horseshoes and hand grenades. So she tried again.
The fifth time was the charm. Yesterday Diana Nyad became the only person who's been able to conquer the swim between Cuba and Florida.