Advertising Is Good For You

Girl Scout Cookie lip balm

The Girls Scouts of America are introducing lip balms that smell like Girl Scout cookies.

According to Jezebel, they're found at Walmart and Claire's, individually or in packs of 5 for $5.

Click here to see a beautiful ad for Lu cookies.

Mickey pancakes are kind of cute. Mickey burgers are just weird.

Pancake source: Jessica DeWinter

Burger source: Cabel's Blog LOL

Hooters: Your grandfather's energy drink.

Hooters will soon be launching it's own high-energy drink, complete with photos of Hooters waitresses adorning the cans.

I think Hooters has missed the boat.

In a world where there's already a high-caffeine drink called Cocaine, a coffee brand called Meth, and a spring water bottled to look like hard liquor, a can featuring a woman in shorts and a tank top can hardly be considered edgy.

Of course people might drink Hooters' energy drink just for the taste. Theoretically.

Love 'em or hate 'em, Crocs have some savvy marketing.

Crocs are the extraordinarily comfortable (so I'm told) rubbery clogs that make the feet of people of all ages look big and clumsy.

I guess you can tell where I stand on the issue of the Crocs aesthetic.

Nonetheless, I do admire Crocs' marketing. For one thing, the company is wisely prolonging the life of this fashion trend by creating line extensions such as the licensed College Team Crocs, which are Crocs that carry college sports team logos.

The marketing is working. According to ShoppingBlog.com, Crocs' revenue was up 255% for the first half of 2006; the shoes are sold in 40 countries; in fact, one in six Israelis own a pair of Crocs. Very impressive for a brand that was started just four years ago.

Of course, the brand does have its detractors -- a particularly hysterical example of which is the blog, I Hate Crocs.

Image: Journeys catalog