According to a survey by the Association of National Advertisers:
Only 15% plan to decrease agency compensation this year, though marketers are still asking shops to lower costs. That's far lower than it was back in 2009, when more than half of the marketers surveyed, 56%, said they planned to cut their agency's fees.
I love good infographics. And I have a white-hot loathing for ones that are poorly done*.
This is a great one.
It's full of interesting info about social media in China. (E.g. "91% of the online population in China has an account on a social media site, as compared to 67% in the USA.") And it's presented in a way that's inviting and easy to read.
Some advertising agencies are making great strides by committing to racial diversity. Unfortunately, gender diversity in creative departments lags behind, especially at the management level. Read more in an article from Fast Company.
Don't even get me started on the ageism that's prevalent in the ad industry!
This infographic from BlueStacks illustrates the average female Mac user.
It's cute and fun. Until you get to the part referring to average ages. Let's look at a close up.
Okay, it's kind of a blurry close up. And I can't fix it because my husband is the Photoshop wiz in our family and he's not here to sharpen the image. But you're smart. You can see what's going on here.
The icon for women aged 51 to 60 years looks like Queen Elizabeth II. It even includes the monarch's ubiquitous handbag. Trouble is, the Queen of England is not 51 to 60, she's 86.
The icon depicting women over 60 looks like England's beloved late Queen Mother. She was 101 years old when she died.
F*ck you and your ageist icons, BlueStacks.
P.S. This is what 50+ looks like. And, yes, I use a Mac.
London’s Daily Mail published a roundup of sources indicating that not having a Facebook account is “suspicious.”
For example, the article refers to a Forbes.com report that:
Human resources departments across the country are
becoming more wary of young job candidates who don't use the site. The common concern among bosses is that a
lack of Facebook could mean the applicant's account could be so full of
red flags that it had to be deleted.
The Daily Mail also refers to a recent article in the German magazine Der Tagesspiegel that noted:
Neither the alleged Aurora movie-theater
shooter James Holmes nor Norway’s Anders Behring Breivik had Facebook
For the record, I don't believe not having a Facebook account makes you more likely to be a mass murderer.