This year, Hallmark's offering includes this Christmas sweater ornament.
The front includes a line from the 1794 Christmas carol, Deck the Halls; however, Hallmark changed "gay apparel" to "fun apparel."
Officially, Hallmark says:
Today (gay) has multiple meanings, which we thought could leave our intent open to misinterpretation. The trend of wearing festively decorated Christmas sweaters to parties is all about fun, and this ornament is intended to play into that, so the planning team decided to say what we meant: ‘fun.’
Michael Jeffries, CEO of Abercrombie & Fitch, explains why the clothing retailer won't sell XL or larger clothing to men and women:
In every school there are the cool and popular kids, and then there are the not-so-cool kids. Candidly, we go after the cool kids. We go after the attractive all-American kid with a great attitude and a lot of friends. A lot of people don’t belong [in our clothes], and they can’t belong. Are we exclusionary? Absolutely. Those companies that are in trouble are trying to target everybody: young, old, fat, skinny. But then you become totally vanilla. You don’t alienate anybody, but you don’t excite anybody, either.
This is what Michael Jeffries looks like. I don't dare comment on his looks. He'd probably sue me. Or his plastic surgeon would.
But wait, there's more.
The Smoking Gun published a list of rules everyone must follow when traveling on Abercrombie & Fitch's corporate jet.
It's hysterical. And more than a little scary.
For example, the male flight attendants are not allowed to button up their shirts.
Actually, "scary" doesn't cover it. How about creepy?
All the rules come from an Abercrombie & Fitch manual that, according to The Smoking Gun, "was recently filed in U.S. District Court in connection with an age discrimination lawsuit brought against the Ohio-based clothing firm by an ex-pilot."
From a New York Times article about hot sauce marketing.
Colin Drummond, senior partner and head of planning at Ogilvy West: There are people who get hot sauce, and those who don’t... (Tabasco is particularly interested in those) we call ‘zesties,’ who share a zest for life and the food they eat.
Peter Kang, senior partner and executive creative director at Ogilvy West: It’s kind of like life turned up to 11.
Architect Frank Gehry designed this poster for the 54th Grammy Awards.
Interestingly, Gehry put models of buildings he's designed into the poster — that would be the poster that is supposed to be promoting the Grammys.
Neil Portnow, president and CEO of The Recording Academy, says:
We are thrilled to announce our collaboration with world-renowned architect Frank Gehry on our official artwork for the Grammy Awards and the opportunity to further the Academy's dedication to celebrating the arts in every discipline.
This newly created division is a reflection of our agency's mission to
put digital at the forefront of all of our clients' businesses. We have two fantastic centers of excellence in London and New
York, headed up by two of the most experienced and exciting minds in
global digital thinking, and we are hugely excited to launch this next
phase of JWT's worldwide development.
Hershey's is introducing three varieties of candies modeled after its Reese’s Pieces: Almond Joy Pieces, York Pieces and Hershey’s Special Dark Pieces. In a New York Times article about the new candy, a Hershey's spokesperson says (presumably with a perfectly straight face):
"Consumers needed something that was easy to snack on when on the go."
Thank heavens. Hershey's is rescuing us from the difficulty involved with eating cookies.