Advertising Is Good For You

Copywriters having a bad day, Dorothy Parker understands your pain

Telegram sent by Dorothy Parker, writer and founding member of the Algonquin Round Table, to her publisher, explaining that she's falling behind schedule.

I may frame this and hang it on my office wall.

Lame tag line

As a friend pointed out, this tag line sounds like a rebuttal to an accusation. 

Not to mention, it casts aspersions on the son.

The unnecessary quotation marks are the gravy.

Click here to see another questionable tag line.

To Art Directors, Love from Copywriters

Go Art Director Go is a website chock full of things art directors wish they heard coming from the lips of copywriters. Very funny. 

Click here to visit Go Art Director Go.

Click here for another peek into the world of advertising.

I like the enthusiasm of this amateur copywriter

Points off for the exclamation point, though.

Via The Daily What

Sorry, CVS. I just want to be friends.

The drug store I use sent me an email with the subject line:

Paula, learn more about CVS/pharmacy!

CVS, you're going to have to try harder if you want me to care about you.

Give the gift of better copywriting, instead

Best use of Kardashion/Humphries divorce in an ad

Ad for the Boston Sports Club alluding to the fact that Kim Kardashion filed for divorce from Kris Humphries after just 72 days of marriage. Found this in this morning's Boston Globe.

Normally, I wouldn't find divorce amusing. But when a media whore divorces after less than three months of marriage, all bets are off.

Since Boston Sports Center is trying to score a free crowdsource an ad, this one may have been written by a civilian, too. 

Click here to see the best newspaper headline announcing the Kardashion/Humphries divorce.

Unemployed copywriter?

An eloquent woman at the Occupy Wall Street protest.

Via Buzzfeed

A Facebook post that's garnered 11,640 comments so far

Click image to enlarge the Facebook post from The Walking Dead.

Some marketers just know how to get people interacting. Like the folks behind the zombie TV show, The Walking Dead.

Didn't you immediately look to the left of your computer? Didn't you start wondering how you would use that object to fend off a pack of walkers (a.k.a. the undead)? Don't you want to share your plan with the world?

This Facebook post is genius.

Click here to see the season II poster for The Walking Dead.

Where little old ladies with bubble cuts go to die

Trudy, Trudy, Trudy. You've gone and scared the crap out of Grandma.

A simple Senior Citizen Special would have sufficed.

Via Happy Place

Unfortunate choice of words

Click here to see how another Diary Queen used the same idea to better effect.

Via Stairway to Heaven

 

What business did you say you were in?

This is a real company's homepage. The only thing I've cropped out is the company's name and logo.

Any guesses as to which company this is? What industry it's in?

Exactly.

Grammar wants to get better acquainted

Click image to enlarge.

Letterpress card. Click here to purchase for $4.50 at Etsy.

Via BB-blog