Advertising Is Good For You

Laurent-Perrier champagne and Baccarat create a lovely gift set

Source: The Dieline .

Stila cosmetics and Barbie play well together

To learn more about the cosmetic company's limited edition Barbie Loves Stila spring collection, or to purchase, visit Stila's website.

WTF, Sephora?

Sephora, oh, great retail goddess of make-up -- really good make-up -- why have you decided to lay down with the likes of J.C. Penney?

We know what's in it for Penney's, but why would you lower yourself to such common depths?

I wonder if the taste it leaves in your mouth is anything like a Girl Scout Thin Mint?

(I'm on a diet. Can you tell?)

Co-branding in Japan: menthol smokes and a can of coffee.

Source: Urban Dirt

Leggo My Lego Eggo

Need to feed a fussy three-year-old? Two words of advice: frozen waffles.

Kids love frozen waffles.

And now there's even more for kids to love.

In a co-branding stroke of genius, Kellogg's Eggo Waffles and toymaker Lego® have joined to create frozen waffles made with the unique fit-together texture found on Lego building blocks.

Kids will no doubt go wild for these.  Kellogg's will sell more waffles.  Lego will sell more toys.  And Moms and Dads everywhere will rest easier knowing that at least some food will land in their kids' stomachs and not on the ceiling.