Advertising Is Good For You

Celebrity Saturday: Marcus Schenkenberg debuts a line of pearl jewelry for men

Model and reality star Marcus Schenkenberg partnered with Gellner to introduce YOU ROCK by Marcus Schenkenberg, a line of pearl jewelry for men designed by Mayk Hollander.

 

Mean-spirited billboard

The "gender testing" line is an obvious swipe at Caster Semenya, the South African runner who was pressured into taking a gender test to prove she was female.

Surely the Teazers people could have found a way to promote their club without being assholes.

Inspired design for men's grooming products

Design by Straydog Marketing.

Source: The Dieline

Let them wear underpants

First the lipstick index, now we have the brief barometer. According to the Daily Mail:

"Jockey claim that sales of their coloured Y-front briefs have rocketed by an average of 60 per cent over the last six months - and the baby pink pairs have sold more than any other, seeing a 62 per cent boost in sales over the past three months."

Husky? Husky is old technology.

Power Pants with Fit-Forever Stealth.

These are steel-belted pants for men of substance. Men for whom no ordinary pants will do. Big Guys who deserve initial caps and pant technology originally developed to protect Special Forces fighting in Iraq.

I'm sort of in awe of whoever came up with the brand-name Power Pants with Fit-Forever Stealth for plus-size pants for men. Too bad everything else about this ad sucks.

Arby's ad in this year's Sports Illustrated Swimsuit Edition

Genius.

Source: CNBC

When fashion designers do this to women they're accused of objectifying them

I'm just saying.

See 24 similar examples of men's runway fashions at Best Week Ever.

The fist bump thing has gone too far

Only The Brave, a new cologne from Diesel:

See more examples of men's fragrance bottles HERE.

Source:Scented Salamander

Skip the Axe, just give her a few Hershey bars

Women love chocolate. Turn yourself into chocolate and women will love you. Kinda makes sense.

To promote its new Axe Dark Temptation men's fragrance line, Axe has created a Facebook page where one can 'chocolatize' oneself.

This new Axe fragrance "combines the subtle aroma of chocolate with fresh gourmet scents, including hot chocolate amber and red peppercorn, to bring modern sophistication to this distinctive fragrance."

So, if women love chocolate, smell like chocolate and women will love you?

That's where the concept falls apart for me. I love champagne, lilacs and flea markets, too, but I don't want my husband smelling like any of them.

Trendspotting: Boytox

The number of men getting Botox injections tripled between 2001 and 2007.

Although, men still account for only 7% of Botox users.

Source: Time

Duncan Quinn. Suits for men who hate women.

Feministe has named this the Most Disturbing Ad of the Year. I agree.

Ralph Lauren's interpretation of diversity

Ad campaign for Balls men's underwear

Advertising Agency: glow, Berlin

Source: Ads of the World