It's certainly no Weinermobile
But then the Weinermobile doesn't look quite like the Weinermobile, either.
The newest Oscar Mayer Weinermobile is built on top of a MINI Cooper.
It used to look like this.
Sources: Floyka , Autoblog Green
But then the Weinermobile doesn't look quite like the Weinermobile, either.
The newest Oscar Mayer Weinermobile is built on top of a MINI Cooper.
It used to look like this.
Sources: Floyka , Autoblog Green
Nice play on Meinl's iconic logo.
Advertising agency: Demner, Merlicek & Bermann, Vienna
Source: Ads of the World
This painting, by artist and sometime commercial illustrator, Todd Schorr, is titled, The Hydra of Madison Avenue . . .
This one is titled, A Goober and a Tuber in an Exchange of Fisticuffs . . .
Discuss among yourselves.
Of course, you'll be surrounded by people dressed as zombies and Freddie Krueger, so you won't seem as creepy as the real King.
Gallery of the Absurd drags poor Mr. Clean down into the dirt along with Britney Spears.
After an eight-year absense from television, the iconic Michelin Man is back. And he's 20% thinner than before.
Dumb things marketing folks have to say to the press.
Because one can't simply say, "Because it looks better," Michelin's UK marketing head Thierry Rudloff explained the Michelin Man makeover this way:
We've slimmed him down because it shows the evolution of people and is a way of keeping up with changes in society. He demonstrates the evolution of society but also the evolution of the brand and the world we live in.
Presumably, Mr. Rudloff was able to say this with a straight face.
Source: Daily Record
The Oscar Mayer Wienermobile probably qualifies as guerrilla marketing. Making me want to ride in it even more.
I actually saw the Wienermobile on the highway once. Route 128 South in Woburn, Massachusetts, to be exact. Frankly (no pun intended), considering the rubber-necking all of us who saw it were doing, it's a wonder the Wienermobile doesn't leave a trail of car wrecks in its wake.
Source: Eat Liver
Pepsi is doing some interesting branding. They have a website called Pepsi Style where today's Pepsi generation can purchase Pepsi-themed T-shirts, jeans, dresses and fashion accessories.
Prices range from $15.99 - $75 per item.
Pepsi Style is a continuation of a similar and wildly successful promotion called Pepsi Stuff.
Coca-Cola cans and bottles are getting a face lift. And like all good face lifts, the new design is not a drastic change...
The new cans and bottles will premiere in Japan on January 29th.
Source: Japan Today