Dr. Ed van Pelt creator of Christvertising, a faith-based approach to brand promotion, now has a website. Visit Christvertising.com to learn more about van Pelt's trademarked brand-targeted prayer or BTP.
(Yes, of course the site is tongue-in-cheek. It's a parody of how advertising agency execs talk when courting new business.)
If you don't want to receive any more direct mail, visit the Direct Marketing Association website and sign up for Mail Preference Service. If you do, just keep in mind, you won't be getting any more new product information, coupons, notices from local businesses and other direct mail you may actually want to be receiving.
Source: Pictures for Sad Children
Media Monks Games has a free on-line Direct Marketing game called DM Challenge. The object of the game is to lick and seal as many envelopes as you can.
Mac users be forewarned. The game requires a PC mouse (with left and right clicking abilities) to play properly and avoid blood-spurting paper cuts.
Source: Yes But No But Yes
Philip Dusenberry, quoted in Eric Clark, The Want Makers: Inside the World of Advertising.
