My favorite e-holiday card
CLICK HERE to watch the e-holiday card created by TVM Studio and 4 Real Dough and brought to my attention by Copyranter.
CLICK HERE to watch the e-holiday card created by TVM Studio and 4 Real Dough and brought to my attention by Copyranter.
This Instant New Year's Party Kit was developed by McCabe, Duval + Associates in Portland, Maine, and sent out as the advertising agency's holiday card. It includes a series of five 5" x 5" cards.
Card #1:
Card #2 is a cocktail recipe:
Card #3 lists New Year's Eve party music suggestions:
Card #4 illustrates how to dance the Salsa:
Card #5 provides hangover cures:
And the back of each card is a drink coaster:
LA digital agency Union Studio has created a fun holiday site called pHo-Ho-Hoto-Booth where you can upload a photo of yourself or a friend to create a Sears Portrait Studio-style image, complete with mullet and Christmas sweater options.
Auckland freelance art director, Mari Pettersson, came up with this clever self-promotion piece. She explains:
As a fresh newcomer in freelancing, I wanted to approach some creative directors by delivering them a small poly-wrapped meat tray containing 'a fresh brain' = my business card. The label was personalized for each person. Number under the barcode is my phone number."
Looks a lot like the campaign from yesterday's post yet it's a completely different concept.
Source: Ads of the World
To celebrate the Chinese New Year last year, DDB International, Kuala Lumpur mailed the following greeting to its clients...
The mailing contained four pairs of chopsticks; the headline said: Great strength lies in numbers. With unity comes the belief that nothing can easily break us.
Source: ads of the world
A previous example of ad agency self-promotion: Guerrilla Hookers
Political correctness has reached obnoxious levels. Normally, I thoroughly enjoy tipping sacred cows. But there's something unseemly about celebrating Christmas, Hanukkah and Kwanzaa with piles of excrement.
I'm referring to Publicis & Hal Riney's holiday e-card. Under the pretext of Warmest Holiday Greetings, the advertising agency's e-card is filled with images of boys squatting over the "warm present" each has just dropped. The e-card tells of the fictitious custom of placing a figurine of a pooping boy in the nativity scene. At the end of the card, the recipient is invited to send his or her own greeting written in excrement.
Tattooing a holiday greeting on Santa's butt is one thing, but bringing a pile of poo into the manger crosses the line.
Addendum
Once again, Saurio is right. (See comment.) The pooping kid in the manger is not a fictitious custom.
Saurio is also right that this whole thing looks very strange, indeed, to USAmerican eyes. I still don't think it's appropriate for a B2B holiday greeting in the States.