That was just the beginning. The site also includes messages targeting every individual senator who voted against expanded background checks for those wishing to purchase a firearm in the US. Here are a few examples:
The last message shows the president of the NRA, Wayne LaPierre, and targets the NRA specifically:
Both as an advertising person and a human being, I think these messages are amazing. They were created by Guts & Glory.
Tonight I start the book World War Z — the Z stands for Zombie — by Max Brooks. Not a moment too soon because trailers for the movie of the same name are already coming out and I don't want any spoilers ruining my fun.
I don't think this movie trailer gives too much away. The 'anthills' of zombies (see middle screen grab below) look very promising.