More is a magazine that targets women over 40. Its average reader makes about $93,000. That's $30,000 MORE than the average reader of Vogue, Allure or Bazaar.
Yet, as the New York Times points out, More features hardly any ads for luxury products.
So, what do advertisers feel are the appropriate products to sell to financially successful women over 40?
Crystal Light, Pringles, Coffee-Mate, Oscar Mayer, Bertolli, Tyson, Marie Callender's, wines under $10 and cat food.
Source: Jezebel